Case study
Commonwealth Games Australia
A pitch document built for Commonwealth Games Australia, making the case for why Australia should host. Maps, infographics and a consistent visual identity turned dense hosting information into something a decision-maker could scan, follow and remember.
Commonwealth Games Australia
Branding, Print
2022
The brief
Making the case, clearly and memorably.
The brief was to design a pitch document that clearly illustrates the benefits of Australia hosting the Commonwealth Games — leveraging infographics, branding and key points to communicate the case, backed by a consistent visual identity across every page.
Maps of Australia’s existing world-class sporting venues, infographics on stadiums and facilities, and icons highlighting individual events turned dense hosting information into something organised, scannable and memorable for the reader.
The work
